Assassin’s Creed Publisher Creates Next Generation of NFT Games

The blockchain gaming world is largely populated by startups built specifically to pioneer the burgeoning industry of crypto games, whether it’s Immutable with card-battler Gods Unchained, Sorare with its popular fantasy soccer platform, or Sky Mavis behind the Pokémon-inspired Axie Infinity.

However, there is one very big exception: Ubisoft, one of the largest traditional game publishers in the world, and the storied brand behind mega-franchises like Assassin’s Creed, Far Cry, Just Dance, and various Tom Clancy-branded shooters. The gaming giant, which has dozens of international studios, first signaled its interest in blockchain technology by unveiling a proof-of-concept prototype called HashCraft, a crypto-infused riff on Minecraft, in 2019.

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