Google to allow cryptocurrency exchanges and wallets target U.S. users

Starting from Aug. 3, Google will allow advertisers offering cryptocurrency exchanges and wallets to target U.S. users. They will have to meet a set of requirements outlined by the search giant:

Be duly registered with:

  • (a) FinCEN as a Money Services Business and with at least one state as a money transmitter; or
  • (b) a federal or state chartered bank entity.
  • Comply with relevant legal requirements, including any local legal requirements, whether at a state or federal level.
  • Ensure their ads and landing pages comply with all Google Ads policies

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