The gaming-focused non-fungible token (NFT) marketplace Fractal officially went live

The gaming-focused non-fungible token (NFT) marketplace Fractal —  launched by the video game streaming platform Twitch co-founder Justin Kan and other media entrepreneurs Robin Chan, David Wurtz and Mike Angell — officially went live today.

Fractal is a primary and secondary market for NFTs that have utility in games, as The Block previously reported. Game companies can mint and drop gaming NFTs for its fans, and players can sell NFTs to each other in the peer-to-peer marketplace.

“NFT’s are like the new Kickstarter. A lot of gaming companies are saying, ‘Hey, this is a great way to engage our audience and reward people who are early,” Kan told The Block. “We have an audience of highly engaged gamers who want to play games and discover new NFTs for games, then we could be the place that makes sense to mint.”

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