India’s cryptocurrency craze could be set to grab a bigger share of the investment pie.
According to a survey conducted by consulting firm Kantar, 19% of urban Indians intend to invest in virtual tokens in the next six months. Those who claim to currently own cryptocurrency—16%—mostly fall in the age bracket of 21-35, and live in metro cities. Teenagers are also investing.
Kantar says it spoke to men and women aged between 21-55 across 12 key Indian cities: Mumbai, Delhi, Chennai, Kolkata, Pune, Hyderabad, Bangalore, Ahmedabad, Indore, Patna, Jaipur, and Lucknow. All the respondents had savings accounts in various banks.