AMC Entertainment, the world’s largest movie-theater operator, plans to accept bitcoin as payment for movie tickets and concessions at its US locations by the end of this year, CEO Adam Aron said in an earnings call on Monday.
Aron said he has had to learn more about blockchain and cryptocurrencies in the past six months than in the last decade, giving him the confidence to announce AMC’s dive into the industry.
“By year-end, we will have the information technology systems in place to accept bitcoin as payment for movie tickets and concessions if purchased online at all of our US theaters,” he said, according to a transcript of the call.
He also discussed AMC exploring how else it can participate in the crypto economy as the company is eager to explore new opportunities.
