According to AMC CEO Adam Aron, the movie theater chain will have the IT systems in place to accept bitcoin payments by the end of 2021.
He made the comments while speaking during an Aug 9 conference call regarding the company’s second-quarter results, according to CNBC. Aron also revealed that the cinema chain will also start accepting Apple Pay and Google Pay.
He noted that many of the company’s new retail investors are highly enthusiastic about cryptocurrency. AMC shot to fame when its share prices became a meme stock star favored by retail traders on Reddit’s infamous WallStreetBets forum earlier this year.
The bitcoin acceptance plans were not elaborated on but the two assets are a good match for the highly speculative nature and popularity among younger traders. AMC stock rallied more than 4% in extended trading on Aug 9 following a better-than-expected earnings report.